Tag Archives: Business Marketing

7 Common Lies about Social Media that Can Affect You Severely

31 Jan Lies

The Internet is congested with lies, half-truths and truths. So also, as social media continues to evolve, all kinds of information are being spread.

All these lies and half-truths have slowed down the pace of success for many people. You need to begin to separate the rights from wrongs in order not to be caught in the traffic caused by the indecency of other people.

Some of the lies and half-truths you need to avoid in social media are: Continue reading

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Social Media in 2012: 7 Major Things to Expect

26 Jan

As this year begins to unveil its windfalls and ills, we need to think ahead of the possible events of the year and how the events of 2011 may impact our lives in 2012.

Importantly, social media soared to a new height in 2011; it wove itself into traveling, learning, shopping, entertainment etc. Facebook surpassed 800 million users; Google Plus rose to compete with Facebook; and Twitter users began to increase again. Also, cloud technology became increasingly adopted by several businesses, and mobile communication began a powerful uptrend.

Though no one can accurately predict the future, here are 7 predictions to help your business Continue reading

Email Marketing in 2012: 5 Striking Predictions

5 Jan Marketing

In 2011, we witnessed several amazing events. Search engine results pages (SERPs) integrated social networks; Microsoft acquired Skype, Google + came out as a strong competitor for Facebook; and Twitter and Facebook advertising soared. Also, the usage of mobile gadgets skyrocketed and is still growing strongly.

The most significant of all the changes in 2011 is the advancement of social media and its influence on almost of every facet of human experience. Remarkably, Facebook recorded another height of users, nearing the 1 billion mark. For email marketing, the year 2011 has been good. More customers signed up to receive emails; email marketing got much more sophisticated; and intelligent reporting of email parameters also improved.

However, what should we expect in the coming year – 2012? Continue reading

What Business Owners Should Know About the Law of Attraction

18 Oct Law of Attraction in Business

Like Bob Proctor said in a video, The Secret, the Law of Attraction works whether you are aware of it or not. Just like the law of gravity, it rules your life even if you don’t know a law like that exists.

This is my story…

When I woke up this morning, I went over to my bookshelf to return some of the business books I just finished reading.

As I was rearranging my books, I came across my University yearbook, Vet. Class 2009. I picked it up to look at the beautiful faces of my former classmates, but I observed something quite magical as I read through our plans written in the yearbook.

Life is treating everyone of us just the way we asked… Continue reading

Revelations From Writing a Simple Business Plan

20 Sep Picture of a bird and a plant

A ‘business plan’ is much more than a tool for getting investors or loans from financial institutions.  From my personal experience, a ‘business plan’ is an excellent tool to open up your mind to greater possibilities in your business.
Many people dread the idea of sitting down to write a plan for their business until there is a need to get loans or funds from investors. This is a very counterproductive way of starting or running a business.

“As long as you view and run your business from the one position …, even if that one position has worked for you in the past, you’ll NEVER achieve the success you should or could. If you keep looking at your business from the same, limited perspective, you’ll only see what you’re prepared to see and what you’ve seen in the past.”

Jay Abraham

I have been making the same error for many years until something happened a few months ago. Continue reading

A Discovery of a Small Business Owner from a Marathon

9 Sep Picture of Marathoners

A marathon never meant anything to me until my friend returned from an over 40 kilometers race to tell his story, and how small business owners can learn from it.

His story reminded me of what Brian Tracy says,

“To be successful in life, it is good to engage in some form of athletic competition in order to develop a competitive mind.”

Let me tell you how the story impacts my life as a small business owner.

Being his first time in a marathon, my friend prepared extra-hard to win the N2 million (about $14, 000) prize for the winner.

He competed with over a thousand people running through hills and valleys, rough and smooth roads, straight and winding paths with one purpose – to win the prize. From the very start, he was determined to give it all it would take.

Unfortunately, he did not win the prize, but he returned with the following timeless tips for small business owners. Continue reading

Vital Questions for Business Owners

7 Sep Picture of a man standing on a pavement

Questions are a powerful tool used to open up human consciousness to more possibilities. A business owner can use the right questions to forge ahead successfully.

In my personal life, I have used some vital questions to decide what is best for me from the myriads of opportunities knocking on my door. I have no doubt that you also would have used questions to sift through clouded reasoning at least once or twice in the past. Though this may have happened to you accidentally, it is a great way to cut through blurred lines of reasoning that sometimes hold us down, and choose what is best.

“Questions are the laser of human consciousness. Use their power to cut through any obstacle or challenge”

You may be going through a bad time in your business right now. You may have even identified where the faults come from and how they can be corrected; but you would like to prioritize appropriately. I recently passed through a bad time; so much that I felt owning a business is too much of a task, but this little exercise pulled me back to my feet and helped me prioritize properly. Continue reading

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