7 Common Lies about Social Media that Can Affect You Severely

31 Jan Lies

The Internet is congested with lies, half-truths and truths. So also, as social media continues to evolve, all kinds of information are being spread.

All these lies and half-truths have slowed down the pace of success for many people. You need to begin to separate the rights from wrongs in order not to be caught in the traffic caused by the indecency of other people.

Some of the lies and half-truths you need to avoid in social media are: Continue reading

Social Media in 2012: 7 Major Things to Expect

26 Jan Predictions

As this year begins to unveil its windfalls and ills, we need to think ahead of the possible events of the year and how the events of 2011 may impact our lives in 2012.

Importantly, social media soared to a new height in 2011; it wove itself into traveling, learning, shopping, entertainment etc. Facebook surpassed 800 million users; Google Plus rose to compete with Facebook; and Twitter users began to increase again. Also, cloud technology became increasingly adopted by several businesses, and mobile communication began a powerful uptrend.

Though no one can accurately predict the future, here are 7 predictions to help your business Continue reading

Email Marketing in 2012: 5 Striking Predictions

5 Jan Marketing

In 2011, we witnessed several amazing events. Search engine results pages (SERPs) integrated social networks; Microsoft acquired Skype, Google + came out as a strong competitor for Facebook; and Twitter and Facebook advertising soared. Also, the usage of mobile gadgets skyrocketed and is still growing strongly.

The most significant of all the changes in 2011 is the advancement of social media and its influence on almost of every facet of human experience. Remarkably, Facebook recorded another height of users, nearing the 1 billion mark. For email marketing, the year 2011 has been good. More customers signed up to receive emails; email marketing got much more sophisticated; and intelligent reporting of email parameters also improved.

However, what should we expect in the coming year – 2012? Continue reading

How to Grow an Effective Twitter Audience

17 Dec Twitter audience

Twitter is fast becoming the hub of business communication on the Internet rather than an ordinary social network. More and more businesses are using Twitter for customer engagement, public relations, business promotions etc.

As such, it is extremely important to grow your Twitter audience in order to have maximal business impact. More importantly, you need to grow an effective Twitter audience to get much higher return on investment in time and energy.

However, there are dozens of unethical ways to get more followers on Twitter, Continue reading

How Nigerian Businesspersons Thrive despite All That is Happening

28 Oct Picture of a running businessperson

Several years of grossly deluded leadership have seriously crippled the productivity of the vast natural resources and the capacity of our endowed human resources in Nigeria.

Interestingly, mouths are gabbing all over the world about the huge market potential in the country; investors are quickly shifting to Nigeria (and Africa as a whole); and the government is also busy wooing investors.

What is the handwriting on the wall?

Even though homegrown Nigerians are not empowered to exploit their God-endowed business potentials, they have learnt to get going when the road gets tougher.

Despite a lack of proper business framework or support, people are still running various multi-million naira businesses. Remarkably, Author Robert Neuwirth did not fail to capture this strength of human will among Nigerians when he visited Lagos. Continue reading

What Business Owners Should Know About the Law of Attraction

18 Oct Law of Attraction in Business

Like Bob Proctor said in a video, The Secret, the Law of Attraction works whether you are aware of it or not. Just like the law of gravity, it rules your life even if you don’t know a law like that exists.

This is my story…

When I woke up this morning, I went over to my bookshelf to return some of the business books I just finished reading.

As I was rearranging my books, I came across my University yearbook, Vet. Class 2009. I picked it up to look at the beautiful faces of my former classmates, but I observed something quite magical as I read through our plans written in the yearbook.

Life is treating everyone of us just the way we asked… Continue reading

When Time is All a Business Owner Has [POEM]

23 Sep Picture of a clock and a business man

Time is never in too much of a hurry

Time is never too sluggish

Yet, the clock ticks and ticks

’till one day

You look back at time…

Time has moved at Jet Speed Continue reading

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